About Murmur
We built the analyst tool we always wished existed.
Murmur is an AI-powered social listening platform built in Hyderabad, India. We crawl Twitter, YouTube, and Reddit so you don't have to — and turn raw social data into clear intelligence reports in under 3 minutes.
01 — The problem
Social listening was broken for everyone who wasn't enterprise.
The tools that actually work — Brandwatch, Meltwater, Sprout Social — cost $500–$800 a month. That's fine if you're a Fortune 500 with a dedicated analytics team. For everyone else — marketing analysts, independent researchers, startup founders, PR teams at mid-market companies — you were stuck.
Stuck manually scrolling Reddit threads. Stuck exporting Twitter CSVs and running VADER sentiment scripts. Stuck paying for tools designed for a 50-person social media department when you just need to know: what are people saying about this brand, right now?
We saw the same problem repeatedly. The data was out there. The capability to analyse it existed. What was missing was a tool that made it fast, affordable, and actually usable.
02 — What we built
5 AI agents. 3 platforms. Reports in under 3 minutes.
Murmur deploys a coordinated team of AI agents every time you run an analysis.
MindSpider
Crawls Twitter/X for real-time mentions, hashtags, and engagement signals.
QueryEngine
Surfaces relevant news and public discourse across Reddit communities.
MediaEngine
Processes YouTube comments, reactions, and video sentiment.
InsightEngine
Cross-platform sentiment scoring across 22 languages with 95% accuracy.
ReportEngine
Synthesizes everything into a structured intelligence report you can share.
No manual setup per query. No waiting 24 hours for a report. You type a brand, topic, or keyword — and 3 minutes later you have a professional analysis.
03 — Who it's for
Built for people who need answers, not dashboards.
Murmur is used by:
Marketing analysts tracking campaign sentiment across social platforms
Brand managers monitoring reputation in real time
PR teams catching emerging crises before they escalate
Researchers and journalists tracking public opinion on specific topics
Founders who want to know what the market actually thinks about their product
If your job involves understanding what people are saying online — and you don't have a six-figure tool budget — Murmur was built for you.
04 — The numbers
What the data says about Murmur
50,000+
Posts analyzed
95%
Sentiment accuracy
22
Languages supported
3
Platforms monitored
< 3 min
Average report time
72 h
Forecasting window
05 — Built in India, for the world
Made in Hyderabad.
Murmur is built in Hyderabad, India — one of the world's strongest engineering hubs. We believe powerful analytics infrastructure shouldn't require enterprise contracts or a New York zip code.
Our pricing reflects that. The free plan is genuinely free. The paid plans are priced for real teams with real budgets — not for procurement committees.
We're early stage. The product works, the data is real, and we're actively shipping. If something breaks or a feature is missing, reach us at hello@frozo.ai — we respond fast.
06 — The tech
How it actually works
Murmur uses a multi-agent AI architecture where each agent is specialised for a specific task in the intelligence pipeline — collection, enrichment, analysis, synthesis. The agents run in parallel, which is why reports are fast.
Sentiment analysis runs on a combination of fine-tuned language models and rule-based classifiers, validated against human-labelled datasets across 22 languages. Reports are generated as structured documents — HTML, Markdown, or PDF — ready to share without formatting work.
All data is processed in-flight. We don't store the social content we crawl — only the analysis outputs associated with your account. See our Privacy Policy and Terms of Service for the full details.
Get started
Try it free. No credit card required.
Run your first analysis in under 5 minutes. The free plan includes 5 analyses per month — enough to see exactly what Murmur can do.